As pharmaceutical companies seek to enhance patient support services, many are evaluating different hub models to find the right balance of control, cost efficiency, and specialized support. There’s a growing emphasis on patient centricity, and each model has its own benefits to enhance the patient experience. The primary drivers for outsourcing hubs remain the significant internal investment of capital, resources and time over an extended period.
One pharmaceutical company aimed to launch a new blended patient support program within just six months, using their CRM system for the first time with this product. To ensure a seamless, integrated solution, they collaborated with the Cardinal Health Sonexus™ Access and Patient Support team. This strategic collaboration delivered a customized, results-driven approach for optimal patient outcomes.